This Privacy Policy describes how Sanford collects, uses, stores, discloses, and protects personal data in accordance with the Saudi Personal Data Protection Law (PDPL) and applicable regulations issued by the Saudi Data & AI Authority (SDAIA). This policy applies to all users accessing or using www.sanford.sa (the “Platform”) and its related services (collectively, the “Services”).
By accessing or using the Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data in accordance with Saudi law.
Introduction
Sanford is committed to respecting your privacy and protecting your personal data. “Personal Data” refers to any information that can identify an individual directly or indirectly, including but not limited to name, contact details, and payment information.
This Privacy Policy may be updated from time to time to reflect regulatory changes, operational requirements, or improvements to our data protection practices. Updated versions will be published on the Platform and become effective immediately upon posting.
Personal Data We Collect
1. Account and Registration Data
Name, email address, phone number, billing address, and shipping address provided when creating an account or placing an order.
2. Payment and Transaction Data
Payment-related information required to process transactions securely. Sanford does not store full card details on its systems.
3. Order and Usage Data
Purchase history, order details, product preferences, and interactions with the Platform.
4. Technical and Device Data
IP address, browser type, device information, operating system, and usage logs collected automatically for security and performance purposes.
5. Customer Support Data
Information provided through inquiries, feedback, surveys, or communications with our support team.
Purpose of Processing
Your personal data is processed only for legitimate and lawful purposes, including:
- Operating and managing the Platform and user accounts
- Processing orders, payments, deliveries, and returns
- Providing customer support and responding to inquiries
- Improving services, functionality, and user experience
- Complying with legal, regulatory, and tax obligations
- Preventing fraud, misuse, and unauthorized access
Legal Basis for Processing
In accordance with the Saudi PDPL, Sanford processes personal data based on one or more of the following legal grounds:
- Your explicit consent
- Performance of a contract to which you are a party
- Compliance with legal or regulatory obligations
- Legitimate business interests that do not conflict with your rights
Sharing of Personal Data
Sanford does not sell personal data. Personal data may be shared only when necessary and in compliance with Saudi law, including with:
- Payment service providers for secure transaction processing
- Logistics and delivery partners to fulfill orders
- Technology and security providers supporting Platform operations
- Government or regulatory authorities where legally required
Cross-Border Data Transfers
Where personal data is transferred outside the Kingdom of Saudi Arabia, Sanford ensures that such transfers comply with PDPL requirements and that appropriate safeguards are in place to protect your data.
Data Retention
Personal data is retained only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable laws and regulations. Data may be retained longer where legally required or for legitimate business purposes.
Data Security
Sanford implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, alteration, or disclosure, including encryption, access controls, and regular security monitoring.
Your Rights Under Saudi PDPL
Subject to applicable laws, you have the right to:
- Access your personal data
- Request correction or updating of inaccurate data
- Request destruction of personal data where legally permissible
- Withdraw consent at any time, where processing is based on consent
Requests may be submitted using the contact details below. Sanford will respond within the timeframes required by law.
Cookies
The Platform uses cookies to enhance functionality, analyze usage, and improve user experience. You may control cookie preferences through your browser settings. Disabling cookies may affect certain features of the Platform.
Third-Party Websites
The Platform may contain links to third-party websites. Sanford is not responsible for the privacy practices or content of external websites and encourages users to review their privacy policies separately.
Contact Information
For questions, requests, or concerns regarding this Privacy Policy or your personal data, please contact:
- Email: info@buysanford.com
- Phone: +966 55 209 8020
Conclusion
By using sanford.sa, you acknowledge that your personal data will be processed in accordance with this Privacy Policy and applicable laws of the Kingdom of Saudi Arabia.